Climbing a sailing mast


6-months of tailored advice and action


Are you an ambitious leader?

Do you want sales and marketing activity that aligns with your business vision and delivers the desired outcomes?

Do you want a fresh perspective to help you get there?

When you commit six months to the ASCEND programme you can expect to see some, if not all, of the following:

  • close down internal capacity gaps and reduce risk

  • analysis of target markets to identify risks and opportunities

  • effective implementation of new customer-led marketing activity

  • additional sales and partnership capabilities

  • creation of new profitable opportunities


I am passionate about helping business leaders move away from tactical marketing and sales approaches to the creation of customer-led businesses that have impact and are sustainable.
Whatever success looks like for you, I draw on 30 years of experience to design the approaches you need and then bring that vision to life.


Imagine this six months from now - through new practices, momentum and clarity of thinking:

  • your team are innovating and open to change

  • existing business lines are enhanced, not overloaded, by new products, new markets or new customers

  • new technology skills are helping to drive business success

  • there are new successful customer relationships and viable new business opportunities

  • the redistribution of revenue streams across multiple segments has improved financial stability

These options are open to you, but it can be challenging to get there without support.

Inside of Hot Air Balloon

ASCEND is designed to support senior executives just like you.
Ready to get started?


I believe in taking a customer-led approach to launching new products and diversifying into new markets.

When you shift from tactical marketing and sales activity to a truly integrated approach, you will be astonished by the impact and results.

While each 6-month programme is customised to your unique needs and desired outcomes, there are six key areas we can focus on:

  • locating your ideal customer

  • using customer insight to create demand for your products and services

  • making your products and services exceptional compared to the competition

  • ensuring that internal teams are fully aligned on the best outcomes

  • fast tracking customer adoption and advocacy

  • differentiating through sustainable solutions


Marketing Leader

Sales Leader



The 6-month programme includes:

  • a commercial strategy diagnostic, specifically crafted to help you get clarity on what you want to accomplish so that our time is laser-focused on getting you the results you want

  • one 3-hour private virtual acceleration session, which allows us to dive deeper into your required outcomes and make sure that we are on track to make them happen in 6 months or less

  • eight 45-minute phone calls to help you create the outcomes you want

  • a second 3-hour virtual acceleration session, to take place in month 3, half-way through our 6-month programme

  • unlimited email access – feel free to send me questions or materials to review for the duration of the 6-month programme

  • customised resources and recommendations – throughout the programme, I will send you referrals, articles and suggestions for books or other supplementary tools specifically tailored to you and your business

Are you ready?

Investment : £4,800 (+VAT) paid in full

Monthly instalment plan available


"I can do this on my own"

"I already know what I need to do"

"I don't need any help"

How long have you wanted to make a change? 

If you continue on the current path, will your outcomes be improved six months from now? 

Knowing what to do is not enough. 

It takes clarity, accountability and support to deliver change, and you don’t have to do it alone. 

I would love to help you create the outcomes you want in 6 months or less.


Melanie is a rare find. A business analyst with a pragmatic approach. Her analytical expertise partnered with her honest, no nonsense approach means that clients can take meaningful action as quickly as they so choose. I love working with Melanie, she is super quick, passionate and works tirelessly for her clients. Melanie has the ability to take a 10,000 foot view and then dive into the detail to ensure her recommendations are actionable.

Claire Lewis, OCD Marketing

Melanie was instrumental in supporting Veritas EMEA marketing team. Her ability to bring strategic thought, creativity and marketing insights was first class.

Claire-Louise Green, Veritas Technologies